Hello. I’m David.

I connect consumers and brands through purposeful, inspiring ideas that inform, entertain, and invite brands into people's lives. I’m an Executive Creative Director, but if I could choose any title, I’d go with Raconteur. Because to me, consumers don’t just buy a brand, they buy interesting brand stories. And I'm constantly exploring ways for brands to do just that — tell their story, activate it in the world, and build relationships that drive results. Otherwise, it’s just noise that gets shut out.

Throughout my award-winning career, I’ve crafted noteworthy stories that have put men in suits, farmers in tractors, heads in beds, phones in hands, burgers in bellies, toes in sand, students in college, money in the bank, cars in the shop, groceries in the fridge, and kindness in people's hearts.

You can read about “The Work That Made Me” in this LBBOnline feature.

As a creative leader, I live by a simple philosophy: People don’t care how much you know until they know how much you care. So care about people. Care about culture. Care about clients. Care about customers. Care about ideas. Care about execution. Care about craft. Just Care.

Now is an exciting time to be in advertising as AI and technology connect art with science. As Stephen Leacock wrote over 100 years ago, “Advertising may be described as the science of arresting the human intelligence long enough to get money from it.” Not much has changed since then. Except everything.